The new partnership poster. Source: The Economic Times. Indian Premier League (IPL) franchise team Royal Challengers Bangalore (RCB) on Tuesday announced a strategic long-term partnership with global sports brand Puma. Under this deal, RCB's official kit partner in IPL 2021 will be Puma. RCB captain Virat Kohli is already associated with Puma.
Virat said, "It's nice to see Puma in RCB Family." RCB's new jersey is launching on 1 April and on the same day, captain Virat Kohli will also join the team. But he will be quarantined in the hotel room for seven days. As he has returned home to Mumbai after the ODI series against England was over. Puma India and Southeast Asia's managing director Abhishek Ganguly said, "We are excited to partner with RCB, one of the most popular teams in the Indian Premier League. Our similar brand ethos coupled with the team's growing fan base and extensive social following makes RCB our ideal partner on the cricket pitch."
RCB is scheduled to play their first match on 9 April. With the match between the defending champions Mumbai Indians and RCB, the 14th season of the IPL will also begin. Last season, RCB's team managed to reach the playoffs. RCB play this match at the MA Chidambaram Stadium in Chennai.